Star Wars Collecting: Japanese Coca Cola Collectibles

With Japanese Collector Tomihiko Amanuma: Thirty years ago, Coca Cola ran a massive Star Wars campaign in Japan that promoted product nation-wide starting in summer 1978. The bottle cap crowns were as popular with fans in 1978 as they are with collectors today. Collectors continue to try to complete their sets in the signature floppy collector trays, but that’s just the beginning. Come learn about the varied and obscure Star Wars Coca Cola collectibles that were part of Japan’s first-ever Star Wars food promotion.