A tour around Europe about the stuff that was made to promote the toys, the store displays. Back in the day POS material was often created and used in stores to promote the toys and store displays has become a collecting area of its own. Material that often was thrown away and seen as trash after its use, hence display material is often quite rare. But some kids and stores saved these, by accident or intentionally. Get a good look at unique toy store displays used in the UK, France, Germany, Spain, Sweden and Italy. From known items to never seen before.