A panel on the design and production of Star Wars action figure card backs, with special attention to the original Kenner packaging that shaped how the toy line was presented to children and collectors. The session explained how card art, photography, logos, character names, proofing, printing and production choices work together before a figure ever reaches a store shelf. It also compared vintage methods with later packaging design and printing approaches. Collectors came away with a better understanding of why packaging variations matter and how carded figures became display objects in their own right.